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Design Disruptors
A couple of weeks ago, on a cold and blustery Thursday 150 folk braved the un-Tauranga like weather to come along to watch Design Disruptors.
Back To The Future - Design Insights
Great Scott Marty, we’ve dialled the DeLorean up to 2017 but nothing’s changed? We all know how styles come and go and if you hold on to something long enough it might just be cool again
Mobiletech 2017 - A Glimpse Into The Future
Cucumber recently sponsored the MobileTech 2017 conference in Rotorua. It was the 5th time the event had been run and it's clear why this is becoming such a popular event on the calendar.
Young Innovators Awards 2017
YIA was started in 2013 with one big idea: CREATING TOMORROW'S INNOVATORS
Do Your Digital Hygiene First
I asked for their number one challenge keeping them awake at night. The answer however was surprising…. Search wasn’t working as well as they would like on their website.
Act At Speed Without Risk
Last November I was asked to present at Enable 2016 in Auckland. The theme was Enabling business transformation through the IT function and was attended by CIOs, IT Managers and other leading ICT roles.
The Journey To Servitization Part 2
In Part One we talked about the concept of servitization as an integrated product-service offering that creates additional customer value and aims to gain a competitive edge against a globalised commodity products marketplace.
Proof Of Concept V Minimal Viable Product
Debate was raging in the Cucumber camp last week. We were in the midst of putting together a proof of concept for a client, when we started exploring integrating into real life data to prove the concept was viable.
The Journey To Servitization Part 1
It is a great time to be a customer. More and more technology is empowering customers and this is driving companies to be increasingly customer focused.
Vive La Liberté
I don’t like Windows. There, I’ve said it. I’m a long-time .Net developer who started not too long after it was first released back in 2002.
Dean Wood On Joining Cucumber
This month we start a new series where you get to know the member of the Cucumber family a little better. We kick this off with the new kid on the block; Dean Wood, who has joined Cucumber to help us build awesome relationships with our clients.
Google Tag Manager 101 Part 6 - Real Bounce Rate
Have you ever written a great blog article which attracts traffic from multiple sources, social media shares and comments but the bounce rate for the article is 70%?
How To Get Started With Personalisation (Infographic)
Personalisation is a relatively easy way to improve the performance of your website, email campaigns, and mobile applications. Heres a quick summary of steps to help get you started.
Google Search Changes
Google changed the design of their Search Results page again recently. In this article, I will show the changes as I am seeing them here in New Zealand.
Personalising Your Website – It’s Worth It, Here’s How To Get Started
Personalisation is a relatively easy way to improve the performance of your website, email campaigns, and mobile applications. In this article, we cover off the different types of personalisation.
Website Analytics - Why?
Let’s start with a question. Why even bother with website analytics? Firstly, you have invested in a website and possibly in Adwords, email marketing software etc. Not to mention the investment of time of the people in your organisation.
SEO Guidelines For Content Editors
As a digital agency, we like to ensure that technical best practice is adhered to during the build of a new digital solution, however, the content within your site is the most important part of ranking well within search engine results.