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Start Working with Google Analytics 4 (GA4) Now
The current version of Google Analytics will disappear on July 1, 2023. You need to install Google Analytics 4 for your website as soon as possible.
Aligning Your Digital Strategy With Your Business Strategy
First things first, numerous studies have shown that alignment between digital and business strategies delivers tangible value.
Do Your Digital Hygiene First
I asked for their number one challenge keeping them awake at night. The answer however was surprising…. Search wasn’t working as well as they would like on their website.
Setting the Record Straight: I Don’t Hate Technology, I Just Love Digital Strategy
I can recall earlier this year I was in a meeting with our, then very new, CTO Tim King and a client and I said ‘I hate technology’.