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Accepting the challenge to innovate: Cucumber Hackathon 2024
At Cucumber, innovation drives everything we do.
For our team to find complex solutions for our clients, it’s critical to have an ethos of creativity, collaboration and problem-solving embedded throughout our organization.
Start with Why: Creating Value Through Strategic Why’s
In today’s fast-paced business world, asking 'Why?' is more important than ever. At the 2024 CIO Summit, Cucumber's CTO Aaron Middleton and Head of Digital Advisory Rob Bensley discussed how understanding the 'why' behind key business activities
AI, Search, SEO and Analytics
How will Search change with AI, and how will your SEO strategies be impacted? This article provides valuable insights for content-rich websites, discussing emerging trends in search algorithms, and offers detailed methods to measure and analyze your AI-driven traffic effectively.
Bespoke Software: Relic of the Past or a Strategic Advantage?
When out-of-the-box solutions cannot fully address complex requirements, the appeal of tailored bespoke software persists. With the right development partner, the upfront investment in bespoke can pay dividends for the specialised functionality gained.
The Data-Driven Revolution
Industries are embracing the digital revolution - if they don't, they won't survive. Learn how data-led decision making can accelerate your business's digital growth journey.
The digital era has ushered in a new paradigm, one where data reigns supreme.
Overcoming the challenges of outdated legacy systems in the primary industry
With global demand for sustainable food, energy, and fibre resources on the rise, there's a growing pressure to improve efficiency, reduce waste, and meet stringent regulatory standards, and yet, the tools of the trade have remained largely unchanged for decades.
The importance of GA4 in today’s data-driven business landscape
In the rapidly evolving landscape of data-driven business, having access to accurate and actionable insights is crucial for making informed decisions and building effective marketing strategies. Google Analytics 4 (GA4) has emerged as a powerful tool for tracking data, reporting on metrics, and leveraging valuable information to drive growth.
Embracing collaborative leadership: Introducing Cucumber's new Technical Directors
We are thrilled to announce a significant milestone at Cucumber as we introduce two exceptional team members who have been promoted to the role of Technical Directors. Mauro and Matías will co-lead Cucumber's build team. Please join us in congratulating Mauro Andrea and Matías Iacono on their well-deserved promotions!
Start Working with Google Analytics 4 (GA4) Now
The current version of Google Analytics will disappear on July 1, 2023. You need to install Google Analytics 4 for your website as soon as possible.
Co-designing flexible working
Flexible working became a necessity for many during lockdowns and continues into our post-pandemic world; presenting both opportunities and challenges for us personally and professionally. To successfully navigate and make the most of flexible working possibilities we need to reflect on what we have learnt so far.
yia! Awards Night 2022
Young innovators across the Bay of Plenty came together to share their creative ideas, solve problems and celebrate the Young Innovator Awards (yia!) for 2022.
Instep Young Leaders breakfast
Cucumber hosts the Instep Young Leaders breakfast for an insider’s look at software development.
What if our Content was just Data?
We need to stop thinking about our content as page content, Content is Data, and when we frame that data right - we can use it any way we chose, on any platform, at any size - even on our wrist watch.
Measuring Success with Analytics
This article is a 5 stage process to building an analytics framework for your website that takes less than 10 hours work*
TechWeek 2022
A big week for technology lovers nationwide this coming week with a huge range of events covering all forms of technology. At cucumber we are boots and all with 6 events being hosted at our HQ
New yia! Website Launched
This month, a new yia! website was launched in time for the 2022 Young Innovator Awards. The Headless CMS website was built by Cucumber to a design from Woods Agency.
Cucumber presents on Analytics Success to the PoweringON programme
Yesterday evening, Nick Baker of Cucumber presented on “Analytics: Measuring your Success” to the PoweringOn programme.